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Case Study 5

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BEARD OIL

BEARD BALM

MOUSTACHE WAX

CRAFT BEER'D SOAP

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archetype_beard_co

Small-batch, artisanal beard and moustache grooming supplies for the modern gentleman. Buy or order wholesale at the links below👇🏼

Patchwork is on now! Support and shop small from 1

Patchwork is on now! Support and shop small from 100+ local crafters, makers, artisans, food trucks and live entertainment all in one space. Marine Stadium from 11am to 5pm.
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#beardoil #beardbalm #moustache #moustachewax #beerdsoap #beardsoap#colonelangus #archetypebeardco #pogonotrophy #archetypes#beardcessories #beardcare #beard #beardsofinstagram #beardstyle #beardedgentlemen #shopsmallbusiness #supportsmallbusiness #shoplocal #shopindependent #dearhandmadelife #patchworkshow #shopsmall #supportsmallbusiness

Been a bit under the weather this week but feeling

Been a bit under the weather this week but feeling better enough now to remind you shop small and support local this weekend @thepatchworkshow. 100+ local makers, artisans, food trucks and entertainment for the whole family -and leashed pets too!

Where: Marine Stadium - 490 Bayshore Ave Pkng, Long Beach.
When: Sunday, May 28th
Time: 11am-5pm.
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#beardoil #beardbalm #moustache #moustachewax #beerdsoap #beardsoap#colonelangus #archetypebeardco #pogonotrophy #archetypes#beardcessories #beardcare #beard #beardsofinstagram #beardstyle #beardedgentlemen #shopsmallbusiness #supportsmallbusiness #shoplocal #dearhandmadelife #patchworkshow #longbeach

Took a couple days to recoup from the wild weekend

Took a couple days to recoup from the wild weekend and to catch up on sleep from the weeks of preparation before that😅 Now we’re looking ahead to @thepatchworkshow coming up at the end of the month on May 28th. It’s another weekend full of local artisans, makers and food trucks set to the sunny skyline and salty sea air of Long Beach -but condensed into one day.
Save the date! May 28th, 11am-5pm, Marine Stadium in Long Beach
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#beardoil #beardbalm #moustache #moustachewax #beerdsoap #beardsoap #colonelangus #archetypebeardco #pogonotrophy #archetypes #beardcessories #beardcare #beard #beardsofinstagram #beardstyle #beardedgentlemen #shopsmallbusiness #supportsmallbusiness #shoplocal #shopindependent #fairewholesale #fairewholesaler #faire #patchworkshow #longbeach

Day #2 of @jackalopeartfair is underway. Come get

Day #2 of @jackalopeartfair is underway. Come get your premium beard care at booth #179 all day until 5p
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#beardoil #beardbalm #moustache #moustachewax #beerdsoap #beardsoap
#colonelangus #archetypebeardco #pogonotrophy #archetypes #beardcessories #beardcare #beard #beardsofinstagram #beardstyle #beardedgentlemen #shopsmallbusiness #supportsmallbusiness #shoplocal #shopindependent #fairewholesale #fairewholesaler #faire #pasadena #oldpasadena #jackalopepasadena #jackalopeartfair

@jackalopeartfair is in full swing and what better

@jackalopeartfair is in full swing and what better day to shop small and local… except maybe tomorrow cause we’ll be here then too. I’m excited to be neighbors with @ekp_creations and all their scented goodness. So follow your nose to space #179 and don’t forget your beard!
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#beardoil #beardbalm #moustache #moustachewax #beerdsoap #beardsoap
#colonelangus #archetypebeardco #pogonotrophy #archetypes #beardcessories #beardcare #beard #beardsofinstagram #beardstyle #beardedgentlemen #shopsmallbusiness #supportsmallbusiness #shoplocal #shopindependent #fairewholesale #fairewholesaler #faire #pasadena #oldpasadena #jackalopepasadena #jackalopeartfair

Can’t wait to shoot the shit with beardos and un

Can’t wait to shoot the shit with beardos and un-beardos alike this weekend @jackalopeartfair Come to me with all your burning, bearding questions - “What’s beard oil used for?” “How do you use it?” “Does she only love me for my beard?” All these questions and more will be answered this weekend. The answer to that last one is yes, btw. ✌🏽
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#beardoil #beardbalm #moustache #moustachewax #beerdsoap #beardsoap #colonelangus #archetypebeardco #pogonotrophy #archetypes #beardcessories #beardcare #beard #beardsofinstagram #beardstyle #beardedgentlemen #shopsmallbusiness #supportsmallbusiness #shoplocal #shopindependent #fairewholesale #fairewholesaler #faire #pasadena #oldpasadena #jackalopepasadena #jackalopeartfair

Can’t wait to see everyone irl this weekend @jac

Can’t wait to see everyone irl this weekend @jackalopeartfair to put some beard products in your hands and talk about all things bearded. Don’t miss it!

📍WHERE: Central Park, Pasadena

📆 WHEN: Sat April 29th & Sun April 30th from 10am-5pm each day

🎨 WHAT: Shop 200+ local handmade artisans. Free admission! Family friendly.
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#beardoil #beardbalm #moustache #moustachewax #beerdsoap #beardsoap #colonelangus #archetypebeardco #pogonotrophy #archetypes #beardcessories #beardcare #beard #beardsofinstagram #beardstyle #beardedgentlemen #shopsmallbusiness #supportsmallbusiness #shoplocal #shopindependent #fairewholesale #fairewholesaler #faire #pasadena #oldpasadena #jackalopepasadena #jackalopeartfair

Can you believe it? @jackalopeartfair is this week

Can you believe it? @jackalopeartfair is this weekend already! Who’s coming to talk beards and restock on your favorite beard products? 🙋🏻
I’m bringing all the same ol’ beardy good stuff and a couple of new surprises I have yet to tease. Or maybe you’ll have to come out to see what they are for yourself…? 🤔

🌎 WHERE: Central Park, @oldpasadena

📆 WHEN: Sat April 29th & Sun April 30th from
10am-5pm each day

🎨 WHAT: Shop 200+ local handmade artisans. Free
admission! Family friendly.

See you there!
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#beardoil #beardbalm #moustache #moustachewax #beerdsoap #beardsoap #colonelangus #archetypebeardco #pogonotrophy #archetypes #beardcessories #beardcare #beard #beardsofinstagram #beardstyle #beardedgentlemen #shopsmallbusiness #supportsmallbusiness #shoplocal #shopindependent #fairewholesale #fairewholesaler #faire #pasadena #oldpasadena #jackalopepasadena #jackalopeartfair

We’re just one week away from one of the biggest

We’re just one week away from one of the biggest local artisan-driven events in the land. @jackalopeartfair is next weekend. You don’t wanna miss it!

Seeing your orders in the wild gets me excited too

Seeing your orders in the wild gets me excited too! Be sure to tag Archetype in your posts or stories to get up to 25% off your next order like @effrimvee !

Hey beardos we’re back! and in less than a month

Hey beardos we’re back! and in less than a month away we’re popping up at Spring @jackalopeartfair in (hopefully) sunny Pasadena. You know the drill, show out and shop small from over 200 amazing local artisans, makers, food trucks and entertainment - all family & pet friendly and free to attend! This is going down the weekend of April 29th & 30th from 10am-5pm at Central Park in @cityofpasadena. Follow @jackalopeartfair for more info. Save the date and see you there!
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#beardoil #beardbalm #moustache #moustachewax #beerdsoap #beardsoap #colonelangus #archetypebeardco #pogonotrophy #archetypes #beardcessories #beardcare #beard #beardsofinstagram #beardstyle #beardedgentlemen #shopsmallbusiness #supportsmallbusiness #shoplocal #shopindependent #fairewholesale #fairewholesaler #faire #pasadena #oldpasadena #jackalopepasadena #jackalopeartfair

Attention Retailers! Tomorrow starts the @faire_wh

Attention Retailers! Tomorrow starts the @faire_wholesale Winter Market! Sign up now to get $100 your first order plus free shipping with us for one year when you order before Thursday 1/26. Don’t miss out!
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#beardoil #beardbalm #moustache #moustachewax #beerdsoap #beardsoap #colonelangus #archetypebeardco #pogonotrophy #archetypes #beardcare #beard #beardsofinstagram #beardstyle #beardedgentlemen #shopsmallbusiness #supportsmallbusiness #shoplocal #shopindependent #fairewholesale #fairewintermarket2023 #fairwholesaler #faire

@uptownflea is happening right now! Come support 7

@uptownflea is happening right now! Come support 75+ curated local small businesses and pick up something unique and one of a kind or something delicious to grub on. Family and pet friendly and Free. We’re here until 4pm.
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#beardoil #beardbalm #moustache #moustachewax #beerdsoap #beardsoap
#colonelangus #archetypebeardco #pogonotrophy #archetypes #beardcare #beard #beardsofinstagram #beardstyle #shopsmallbusiness #supportsmallbusiness #shoplocal #shopindependent #whittier #uptownwhittier #uptownflea

Happy New Year and all that jazz. We’re back and

Happy New Year and all that jazz. We’re back and feeling invigorated and ready to popup near you. I know it’s been raining like a MF lately but it looks like sunny skies just in time for our first popup this Saturday the 21st @uptownflea in Whittier, CA. Shop from at least 75 well curated food and craft vendors + more at this Free admission, all ages, pet friendly market set against the backdrop of historic Whittier High School. See you all there this weekend from 10AM-4PM!
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#beardoil #beardbalm #moustache #moustachewax #beerdsoap #beardsoap #colonelangus #archetypebeardco #pogonotrophy #archetypes #beardcessories #beardcare #beard #beardsofinstagram #beardstyle #shopsmallbusiness #supportsmallbusiness #shoplocal #shopindependent #whittier #uptownwhittier #whittierhighschool

Here’s to a happy and safe holiday season for ev

Here’s to a happy and safe holiday season for everyone. May it be spent in the company of your most tolerable loved ones.

Did you know we do wholesales? Well now you do! Ev

Did you know we do wholesales? Well now you do! Ever wish you could conveniently stroll down to your favorite local barbershop, brewery, etc and instantly have in your hands the best beard care around? Well now you can! Request, no, Demand your local stores to stock up on Archetype Beard Co. We’ve partnered up with @faire_wholesale so it’s easy peasy to order via our linktree in the bio. Each successful referral will get a free gift. See you in your hometown real soon!
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#beardoil #beardbalm #moustache #moustachewax #beerdsoap #beardsoap #colonelangus #archetypebeardco #pogonotrophy #archetypes #beardcessories #beardcare #beard #beardsofinstagram #beardstyle #beardedgentlemen #shopsmallbusiness #supportsmallbusiness #shoplocal #shopindependent #wholesale

It’s beginning to look a lot like…our last mar

It’s beginning to look a lot like…our last market of the year! So LA locals, come out and shop small with loads of awesome vendors and pick up some unique last minute gifts. I’m all stocked up with your favorite beard oils, balms, moustache wax and soaps. As well as Archetype branded tchotchkes for stuffing some stockings. See you there Sunday 12/18 from Noon to 5pm
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#beardoil #beardbalm #moustache #moustachewax #beerdsoap #beardsoap #colonelangus #archetypebeardco #pogonotrophy #archetypes #beardcessories #beardcare #beard #beardsofinstagram #beardstyle #beardedgentlemen #shopsmallbusiness #supportsmallbusiness #shoplocal #shopindependent #dtla

What a crazy season it’s been with orders coming

What a crazy season it’s been with orders coming and going out on the daily. Truly grateful for all the support🙏🏻 All orders have been shipping next day with a 2-6 day delivery time. So make sure to place your last minute orders by tomorrow, 12/14 to guarantee delivery before 🎄
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#beardoil #beardbalm #moustache #moustachewax #beerdsoap #beardsoap #colonelangus #archetypebeardco #pogonotrophy #archetypes #beardcessories #beardcare #beard #beardsofinstagram #beardstyle #beardedgentlemen #shopsmallbusiness #supportsmallbusiness #shoplocal #shopindependent

Well, the time has come for our final market of th

Well, the time has come for our final market of the holiday season and you won’t want to miss this one. Especially if you’re an LA local and want to pick up a special gift for that bearded someone in your life.
Come down to shop small biz, eat, drink and be jolly from noon to 5pm @eatdrinkamericano. Mention this Reel to get 10% off your purchase!
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#beard #beardsofinstagram #beardstyle #beardoil #beardbalm #moustache #wax #moustachewax #beerdsoap #beardsoap #beardedgentlemen
#colonelangus #archetypebeardco #archetypes #beardcessories #beardcare #shopsmallbusiness #supportsmallbusiness #shoplocal #shopindependent

I can’t believe one of our favorite breweries is

I can’t believe one of our favorite breweries is turning 6! Where does the time go?! Join me in celebrating with them this milestone this Saturday, December 3rd @mtlowebrewing in a western themed bash complete with a mechanical bull, live entertainment, photo booths, fire pits, s’mores and of course delicious beer. Including their latest creation - a 14% ABV Moonshine Hard Seltzer!
This is also your chance to stock up on top quality Beard care or grab a gift for that special beardo in your life and save on shipping. See you there!

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